Digital marketing firm receives scale-up funding – Insider Media - Freelance Rack

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Friday, June 19, 2020

Digital marketing firm receives scale-up funding – Insider Media

Digital marketing firm receives scale-up funding

A North Tyneside digital marketing and advertising business is set to scale up its operations after securing a five-figure investment from the North East Small Loan Fund, supported by the European Regional Development Fund.

New Horizon Marketing undertakes organic and paid-for search campaigns for a range of clients across both national and international markets.

Clients have included multinational engineering group Thyssenkrupp, international swimwear business Arena and European destination management firm Eventisimo.

Whitley Bay-based New Horizon was founded last year by Joaquin Morales, who chose to move to the North East from southern Spain with his family and spent several years working for regional marketing agencies before setting up the company.

Morales worked with regional fund management firm NEL Fund Managers to bring in the £24,000 investment, which will be used to help the business double its client base in the next 12 months and to then do the same again over the following two years.

Joaquin Morales said: “When we were looking for somewhere to settle, North East England felt like it offered more opportunities than other parts of the country and the decision to move here has worked out very well for us.

“We wanted to bring in outside investment to accelerate the growth of the business and working with NEL made acquiring it a very straightforward process.”

Mike Guellard, investment executive at NEL Fund Managers, added: “New Horizon has a very clear growth strategy in place, as well as the commercial and technical skills required to execute it, and we’re looking forward to seeing how the business evolves.”

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